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Palms Retro Accommodations 

Our Atlantic Beach hotel offers an experience that heeds a time when quaint, motor court inns could be found all over Florida. From our great location, private courtyard and retro room decor, the Palms Retro is an ideal destination for vacationers and staycationers.  

Palms Retro offers 10 rooms, all of which include 32" flat panel TV's, mini-refrigerators, microwave ovens, satellite weather forecasters, CD and DVD players, as well as coffee makers. Mini-fridges stocked with two complimentary waters, and classic glass-bottled beverages, which can be purchased for $1.50/each.

Jacksonville Beach AccommodationsRat Pack

An oversized room with one King bed celebrating the famous Vegas icons. In-room amenities include corner desk.

Atlantic Beach AccommodationsThe Beach

Our largest room comes complete with a king bed and separate sitting and sleeping areas. This room truly captures Old Florida with its white furnishings, full wall "Woody" mural, and beach scenes. 

Jacksonville Beach Hotel RoomThe Bad Boys

Get your attitude on with the likes of James Dean, Marlon Brando, Steve McQueen and Paul Newman. This oversized room has two queen beds and includes a corner desk.

Atlantic Beach Hotel RoomThe Legends

A standard sized room with one queen bed featuring the sports stars of yesteryear. Lou Groza, Joe Dimaggio, Muhammed Ali and Jackie Robinson adorn the walls.

Accommodations in Jacksonville BeachPlanes, Trains and Automobiles

An oversized room with one king bed highlighted by a full wall mural of a 1948 Mercury Grill. In-room amenities include corner desk.

Accommodations in Atlantic BeachThe Tube

A floor-to-ceiling photo of the notorious lawman, Barney Fife, adorns 'The Tube. How cool is that? Lucille Ball, the Honeymooners and Mr. Ed join the fray. This double queen room includes a corner desk.

Accommodations in Atlantic BeachThe Dudes

Giddyup Cowboy! John Wayne, Ronald Reagan, Clark Gable and Jimmy Stewart are your room mates in this single queen.

Accommodations in Atlantic BeachThe Rock N' Rollers

The fifties were the golden age of rock n' roll and Elvis Presley, Roy Orbison and Chuck Berry were at the forefront. This double queen includes a desk, along with other amenities listed above.

Accommodations in Atlantic BeachThe Cool

Get your vibe on in The Cool, a double queen bedded room featuring BB King strumming his legendary guitar, Lucille. Charley Parker and Ray Charles join in. In-room amenities include a writing desk.

Accommodations in Atlantic BeachThe Divas

A favorite of both men and women, The Divas trademark is a portrait of Marilyn Monroe, which adorns one wall. Bridget Bardot, Audrey Hepburn and Jayne Mansfield on the others. This queen bedded room has an extra large bath.

Book your room today!


Our Policies


The Palms Retro is an exclusive property, where every guest reservation is both important and special to us. If your travel plans change, you must cancel by 4pm EST 24 hours prior to your arrival date to cancel your reservation.

In the unlikely event that you must cancel with less than one days notice or shorten your stay, you will be required to take responsibility for your entire reservation. A 30 day cancellation notice is required on whole house bookings and for specified holidays and events.


Rates/policies are subject to change and vary depending on high impact periods and special requests.


Check-in: 3:00-7:00pm. If arriving outside of check-in times, please call to make arrangements.

Check-out: 11:00am

Lost and Found

Personal items misplaced are not the responsibility of the hotel - items left behind will be held for a minimum of 60 days.

Smoking and Pets

Absolutely no smoking inside the interior of the rooms; designated outdoor smoking areas are available. If smoking occurs inside the rooms, a cleaning fee of $250 will be charged to credit card on file. We love animals, but unfortunately, they are not allowed at the Palms Retro. If pets are on property, a minimum of $250 will be charged to the credit card on file.

Damaged Items and Lost Keys

Any items missing from or any damage to the room will be charged to the credit card on file. Liability for this bill is not waived and the card holder is to be held personally liable in the event the indicated person, company or association fails to pay the full amount of charges. For security reasons, a lock must be replaced when a key is not returned or is lost. In such an event, $250 will be charged to the credit card on file.



The Palms Retro dba The Color Black LLC 28 Sherry Drive Atlantic Beach, Florida 32233 United States Phone: 904-241-7776